(2018-08-23) — In the wake of his personal attorney, Michael Cohen, pleading guilty to buying the silence of women who claimed to have had affairs with Donald Trump, the president today launched a new Twitter campaign on behalf of the victims of similar attacks.

The White House said the #HushMeansHush campaign demonstrates President Trump’s compassion toward those hardest hit when a non-disclosure agreement (NDA) gets violated, and thus becomes much more tragic than if such an agreement had never been signed.

The idea for the campaign came from the now-famous #MeToo movement for victims of sexual abuse, but shows support for a much smaller minority — wealthy people who thought they had successfully purchased the silence of people who were witnesses to, or participants in, behavior that might prove embarrassing were it to come to light.

Trump hopes that his “righteous cause” will become a rallying cry among his Conservative and religious supporters.

“To Make America Great Again,” Trump tweeted, “a woman’s word should be her bond. If you say you’ll keep quiet, and you take the money, you should shut up. Doesn’t it say something about that in two Corinthians? Am I right? #HushMeansHush”

A spokesman for Melania Trump said the First Lady’s silence in the wake of recent news shows that she embraces the spirit of her husband’s new Twitter campaign.