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August 29, 2002

Donahue’s Viewer Loves the Show

(2002-08-29) — The viewer of the new Donahue show on MSNBC apparently loves it.
Overnight ratings from Nielsen indicate that the viewer joined the program a bit late yesterday, but continued to watch throughout the entire show. A Nielsen spokesman said more detailed demographic and psychographic data about the Donahue viewer would be released in about a week.

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