Radio Host Inks Marketing Deal with Bloggers
(2005-02-25) — Radio talkshow host Mike Gallagher today announced he had inked a marketing deal with the so-called “blogosphere” to provide advertising and promotion for his national program.
Under the terms of the deal, Mr. Gallagher, who has been hailed as “America’s second-string talk radio host,” will provide the blogosphere with “derision and ridicule in exchange for links to his website, and viral buzz generation.”
“It’s a win-win,” said Mr. Gallagher. “I get audience growth and more ad revenues, and the geeky losers in their basements get to crank out more illegitimate junk on their computers.”
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